Shader AI

Products:

• Shader iOS app

It’s a real-time AI camera app where users take a photo of themselves for the app to scan their faces and enter a prompt for the AI to generate a personalized AR effect. Users can then record a video of themselves wearing the mask or filter.

The cross-platform functionality of the app allows users to share creations on Instagram, TikTok and Snapchat, giving creators the ability to show off exclusive filters that they’ve conceptualized.

Following in the footsteps of other AI editing apps, users can also upload photos from their camera roll to customize them using prompts or select from Shader’s premade templates, including a fox mask, a Yoda-inspired mask and an array of filters.

• iOS App Downloads: 43k
• Primary user locations: United States, Turkey, Russia
• Monthly Active Users (MAU):some text
  • June/July (active promotion months): 1.2k
  • August–October: 400-500
• Growth: Primarily organic, driven by influencers and content creators.
• Average Engagement Time per Active User: 16 minutes
• Retention:some text
  • Day 1: 8%
  • Day 7: 1.6%
  • Day 30: 0.8% (as of October 2024)

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• Shader WEB Demo

high-speed real-time AI effects creation platform. With the latest technology, users can now reimagine entire scenes in specific styles or create digital personalities that mimic their expressions in real-time using short prompts. Shader stays true to its mission of simplifying complex visual creation for non-technical users, prioritizing user experience and making the web version seamless and fast on mobile, unlike competitors.  

• Balancing Scene Stability with Self Expression: We are addressing the complex problem space of maintaining character consistency while retaining the subtle features and micro gestures that encapsulate the essence of every person’s unique sense of self.

Community & Engagement:

• Shader Discord Members: 1,550
• Active Testers: 2,530
• Monthly Active Users (MAU): 423 (as of October 2024)
• 4 soft clients interested in using the Shader API to create personalized real-time experiences with their characters. ARR: $600k as a plan (from 6-15 customers per year).

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